Basset, Hervé.

From science 2.0 to pharma 3.0 : semantic search and social media in the pharmaceutical industry and STM publishing / Hervé Basset, David Stuart and Denise Silber ; with contributions from François Boutin. - 1 online resource (293 pages) : illustrations. - Chandos publishing social media series . - Chandos social media series. .

Includes bibliographical references and index.

part 1. From science 2.0 (2000-2010) -- part 2. ... and pharma 2.0 ... -- part 3. ... to pharma 3.0 (2010-).

9781780633756 (e-book)


Online social network.
Pharmaceutical industry.


Electronic books.

HM742 / .B37 2012eb