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1.
Effect of market segmentation on a company's competitive advantage: a case of Safaricom Limited Pauline Kerre by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nairobi Daystar University 2017
Availability: Items available for loan: Nairobi Campus (1)Call number: THES HF5415.13.K47 2017.

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2.
Effect of the principles of blue ocean strategy on organizational competitive advantage in the petroleum industry a case of Dar petroleum operating company in South Sudan by Susan Agut Malok by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nairobi Daystar University 2019
Availability: Items available for loan: Nairobi Campus (1)Call number: HF5415.153.M35 2019.

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