Maximize your social : one-stop guide to building a social media strategy for marketing and business success / Neal Schaffer.

By: Material type: TextTextPublisher: Hoboken, New Jersey : Wiley, 2013Description: 1 online resource (226 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781118756638 (ebook)
Subject(s): Genre/Form: DDC classification:
  • 658.8/72 23
LOC classification:
  • HF5415.1255 .S334 2013eb
Online resources:
Contents:
Introduction -- Reality check : the permeating trends of social media & social business -- A social media strategy : the framework for the ever-changing world of social media -- Determining objectives and background for your social -- Audit your social -- Acknowledgments.
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Includes index.

Introduction -- Reality check : the permeating trends of social media & social business -- A social media strategy : the framework for the ever-changing world of social media -- Determining objectives and background for your social -- Audit your social -- Acknowledgments.

Description based on online resource; title from PDF title page (ebrary, viewed October 7, 2013).

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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