Managing the customer experience : a measurement-based approach / Morris Wilburn.
Material type:
- text
- computer
- online resource
- 658./12 22
- HF5415.335 .W55 2006eb
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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