An evaluation of social media as strategy for enhancing competitiveness among small medium enterprises in Nairobi County, Kenya / Peris W. Gitau
Material type:
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Nairobi Campus Africana & Special Collection | Africana/Special Collection | THES HF5415.1265.K4G58 2015 (Browse shelf(Opens below)) | Available | BK0106579 |
A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the award of the degree of Master of Business Administration in Strategic Management and Marketing.
Includes bibliographical references
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