Communication planning : an integrated approach / Sherry Devereaux Ferguson.

By: Material type: TextTextSeries: Sage series in public relations ; v. 1Publication details: Thousand Oaks : Sage, c1999.Description: xiv, 262 p. : ill. ; 24 cmISBN:
  • 0761913130 (cloth : acidfree paper)
  • 0761913149 (pbk. : acid-free paper)
Subject(s): DDC classification:
  • 302.2 21
LOC classification:
  • P95.815 .F47 1999 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47 P95.815 .F47
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Includes bibliographical references (p. 221-242) and indexes.

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