Marketing analysis and decision making / Burton H. Marcus, Edward M. Tauber.

By: Contributor(s): Material type: TextTextPublication details: Boston : Little, Brown, c1979.Description: xxiii, 368 p. : ill. ; 23 cmSubject(s): DDC classification:
  • 658.8
LOC classification:
  • HF5415 .M279 HF5415 .M3
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.M3 (Browse shelf(Opens below)) c. Available BK011717

Includes bibliographical references and index.

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