Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, 2009.Edition: 4th edDescription: xxv, 678 p. : ill. ; 27 cmISBN:
  • 0073529907 (alk. paper)
  • 9780073529905 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .D92
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Item type Current library Call number Status Date due Barcode
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86263
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86264
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86265
General Collection item General Collection item Athi-River Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86266
General Collection item General Collection item Nairobi Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86268
General Collection item General Collection item Nairobi Campus Open Shelves HF5415.D92 2009 (Browse shelf(Opens below)) Available BK86267

Includes bibliographical references (p. 653-661) and index.

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