Planning, implementing, and evaluating health promotion programs : a primer / James F. McKenzie, PhD, M.P.H., M.C.H.E.S., Ball State University, Brad L. Neiger, Ph.D., M.C.H.E.S., Brigham Young University, Rosemary Thackeray, Ph.D., M.P.H., Brigham Young University.
Material type: TextPublication details: USA : Pearson, 2017.Edition: 7th edDescription: xviii, 478 p : ill ; 24 cmContent type:- text
- unmediated
- volume
- 0134219929 (pbk)
- 9780134219929 (pbk)
- 613.0973 23
- RA427.8 .M35
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
General Collection item | Athi-River Campus Open Shelves | RA427.8.M35 2017 (Browse shelf(Opens below)) | Available | BK0103211 | ||
General Collection item | Nairobi Campus Open Shelves | RA427.8.M35 2017 (Browse shelf(Opens below)) | In transit from Nairobi Campus to Athi-River Campus since 12/13/2019 | BK0103212 | ||
General Collection item | Nairobi Campus Open Shelves | RA427.8.M35 2017 (Browse shelf(Opens below)) | Available | BK0103213 | ||
General Collection item | Nairobi Campus Open Shelves | RA427.8.M35 2017 (Browse shelf(Opens below)) | Available | BK0103214 |
Includes bibliographical references (pages 443-458) and indexes.
Health education, health promotion, health education specialists, and program planning -- Starting the planning process -- Models for program planning in health promotion -- Assessing needs -- Measurement, measures, measurement instruments and sampling -- Mission statement, goals, and objectives -- Theories and models commonly used for health promotion interventions -- Interventions -- Community organizing and community building -- Identification and allocation of resources -- Marketing : developing programs that respond to the wants and needs of the priority population -- Implementation : strategies and associated concerns -- Evaluation : an overview -- Evaluation approaches and designs -- Data analysis and reporting.
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