A new brand of business
Ward, Douglas B., 1961-
A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / [electronic resource] : Douglas B. Ward. - Philadelphia : Temple University Press, 2009. - viii, 228 p. : ill., maps.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Parlin, Charles Coolidge, 1872-1942.
Curtis Publishing Company.
Marketing research--History.--United States
Electronic books.
HF5415.2 / .W29 2009eb
658.8/3
A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / [electronic resource] : Douglas B. Ward. - Philadelphia : Temple University Press, 2009. - viii, 228 p. : ill., maps.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Parlin, Charles Coolidge, 1872-1942.
Curtis Publishing Company.
Marketing research--History.--United States
Electronic books.
HF5415.2 / .W29 2009eb
658.8/3