If you build it will they come?
Adams, Rob.
If you build it will they come? three steps to test and validate any market opportunity / [electronic resource] : Rob Adams. - Hoboken : John Wiley & Sons, Inc., 2010. - vii, 215 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
New products--Marketing.
Marketing.
Electronic books.
HF5415.153 / .A33 2010eb
If you build it will they come? three steps to test and validate any market opportunity / [electronic resource] : Rob Adams. - Hoboken : John Wiley & Sons, Inc., 2010. - vii, 215 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
New products--Marketing.
Marketing.
Electronic books.
HF5415.153 / .A33 2010eb