Building a housewife's paradise
Deutsch, Tracey.
Building a housewife's paradise gender, politics, and American grocery stores in the twentieth century / [electronic resource] : Tracey Deutsch. - Chapel Hill : University of North Carolina Press, c2010. - 337 p. : ill.
Includes bibliographical references and index.
Women and the social politics of food procurement -- Small stores, big business: the rise of chain store groceries, 1914-1933 -- The changing politics of mass consumption, 1910-1940 -- Moments of rebellion: the consumer movement and consumer cooperatives, 1930-1950 -- Grocery stores trade up: the politics of supermarkets and the making of a mass market, 1930-1945 -- Winning the home front: gender and grocery stores during World War II -- Babes in consumerland: supermarkets, hardware stores, and the politics of postwar mass retail.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
GBB053710 bnb
Uk
Supermarkets--History--United States--20th century.
Grocery trade--Social aspects--History--United States--20th century.
Grocery shopping--Social aspects--History--United States--20th century.
Women consumers--History--United States--20th century.
Electronic books.
HF5469.23.U62 / D48 2010eb
381/.456413009730904
Building a housewife's paradise gender, politics, and American grocery stores in the twentieth century / [electronic resource] : Tracey Deutsch. - Chapel Hill : University of North Carolina Press, c2010. - 337 p. : ill.
Includes bibliographical references and index.
Women and the social politics of food procurement -- Small stores, big business: the rise of chain store groceries, 1914-1933 -- The changing politics of mass consumption, 1910-1940 -- Moments of rebellion: the consumer movement and consumer cooperatives, 1930-1950 -- Grocery stores trade up: the politics of supermarkets and the making of a mass market, 1930-1945 -- Winning the home front: gender and grocery stores during World War II -- Babes in consumerland: supermarkets, hardware stores, and the politics of postwar mass retail.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
GBB053710 bnb
Uk
Supermarkets--History--United States--20th century.
Grocery trade--Social aspects--History--United States--20th century.
Grocery shopping--Social aspects--History--United States--20th century.
Women consumers--History--United States--20th century.
Electronic books.
HF5469.23.U62 / D48 2010eb
381/.456413009730904