Marketing management

Ramachandra, K.

Marketing management [electronic resource] / Marketing management : (including skill development) K. Ramachandra, B. Chandrashekara, S. Shivakumar. - Rev. ed. - Mumbai [India] : Himalaya Pub. House, 2010. - 1 v. (various pagings) : ill.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Marketing--Management.


Electronic books.

HF5415.13 / .R36 2010eb