The handbook of online and social media research
Poynter, Ray.
The handbook of online and social media research tools and techniques for market researchers / [electronic resource] : by Ray Poynter. - New York : Wiley, 2010. - xix, 441 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing research.
Social media.
Internet searching.
Electronic books.
HF5415.2 / .P66 2010eb
658.8/3
The handbook of online and social media research tools and techniques for market researchers / [electronic resource] : by Ray Poynter. - New York : Wiley, 2010. - xix, 441 p.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing research.
Social media.
Internet searching.
Electronic books.
HF5415.2 / .P66 2010eb
658.8/3