Inside her pretty little head
Cunningham, Jane, 1969-
Inside her pretty little head a new theory of female motivation and what it means for marketing / [electronic resource] : Jane Cunningham and Philippa Roberts. - London : Cyan, 2006. - 247 p. : ill.
Includes bibliographical references (p. 241-242).
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing.
Brand name products.
Women consumers.
Electronic books.
HF5415.32 / .C86 2006eb
658.80082
Inside her pretty little head a new theory of female motivation and what it means for marketing / [electronic resource] : Jane Cunningham and Philippa Roberts. - London : Cyan, 2006. - 247 p. : ill.
Includes bibliographical references (p. 241-242).
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2010.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing.
Brand name products.
Women consumers.
Electronic books.
HF5415.32 / .C86 2006eb
658.80082