Political marketing in Canada

Political marketing in Canada [electronic resource] / edited by Alex Marland, Thierry Giasson and Jennifer Lees-Marshment. - Vancouver, B.C. : UBC Press, 2012. - xiv, 305 p. : ill.

Includes bibliographical references and index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Marketing--Political aspects--Canada.
Campaign management--Canada.
Political campaigns--Canada.


Electronic books.

JA85.2.C3 / P65 2012eb