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Ginter, Peter M.

Strategic management of health care organizations [electronic resource] / Peter M. Ginter, W. Jack Duncan, Linda E. Swayne. - 7th ed. - San Francisco, Calif. : John Wiley & Sons/Jossey-Bass, c2013. - xi, 463 p. : col. ill.

Rev. ed. of: Strategic management of health care organizations / Linda E. Swayne, W. Jack Duncan, Peter M. Ginter. 6th ed. c2008.

Includes bibliographical references and index.

The nature of strategic management -- Understanding and analyzing the general environment and the health care environment -- Service area competitor analysis -- Internal environmental analysis and competitive advantage -- Directional strategies -- Developing strategic alternatives -- Evaluation of alternatives and strategic choice -- Value adding service delivery strategies -- Value adding support strategies -- Communicating the strategy and developing action plans.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.

ISBN:

LCCN:

Subjects--Topical Terms:
Health services administration.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: RA971 / .G56 2013eb

Dewey Class. No.: 362.1068