How to write successful fundraising appeals

Warwick, Mal.

How to write successful fundraising appeals [electronic resource] / Mal Warwick with Eric Overman. - 3rd ed. - San Francisco, CA : Jossey-Bass, c2013. - xiv, 360 p. - The Jossey-Bass nonprofit guidebook series .

Includes index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Direct-mail fund raising.
Nonprofit organizations--Finance.


Electronic books.

HV41.2 / .W378 2013eb

658.15/224