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Right-time experiences :

Lopez, Maribel, 1968-

Right-time experiences : driving revenue with mobile and big data / Maribel Lopez. - 1 online resource (323 pages) : illustrations

Includes index.

ISBN: 9781118942888 (e-book) 9781118942895 (e-book)

Subjects--Topical Terms:
Information technology--Management.
Technological innovations--Management.
Big data--Economic aspects.
Strategic planning.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HD30.2 / .L667 2014eb

Dewey Class. No.: 658.4/038

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