The new relationship marketing :

Smith, Mari, 1966-

The new relationship marketing : how to build a large, loyal, profitable network using the social Web / Mari Smith ; foreword by Guy Kawasaki. - 1 online resource (274 pages) : illustrations

Includes bibliographical references and index.

9781118134986 (e-book) 9781118134993 (e-book) 9781118135006 (e-book)


Relationship marketing.
Customer relations.
Social networks.


Electronic books.

HF5415.55 / .S65 2011eb

658.8/72