Recruitment advertising as an instrument of employer branding :

Łącka-Badura, Jolanta,

Recruitment advertising as an instrument of employer branding : a linguistic perspective / by Jolanta Lacka-Badura. - 1 online resource (258 pages) : illustrations, tables

Includes bibliographical references and index.

9781443884587 (e-book)


Help-wanted advertising.
Branding (Marketing)
Business communication.


Electronic books.

HF5549.5.R44 / .L335 2015eb

650.14