Better make it real

Morin, Jill J.

Better make it real creating authenticity in an increasingly fake world / [electronic resource] : Jill J. Morin. - Santa Barbara, Calif. : Praeger, c2010. - xix, 173 p. : ill.

Includes bibliographical references and index.

Authenticity -- Experience matters -- What is total experience design? -- Go big or don't bother -- Discover : where are you today? -- Dream : where do you want to go tomorrow? -- Define : getting from here to there -- Design : making choices to close the gaps -- Deliver : the finish and the starting line.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Communication in design.
Authenticity (Philosophy)
Perception.


Electronic books.

NK1510 / .M697 2010eb

658.4/013