The role of corporate social responsibility in building an organization's corporate image :

Mutavi, Roselyne Ngina

The role of corporate social responsibility in building an organization's corporate image : the case of Kenya Commercial Bank / Roselyne Ngina Mutavi - Nairobi : Daystar University, 2020 - xii, 111 p : ill ; cm.

A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication.


Social responsibility of business--Evaluation.