Effect of marketing mix strategies on performance of telecommunication companies a case of Vodacom Tanzania
Njau, Yvonne
Effect of marketing mix strategies on performance of telecommunication companies a case of Vodacom Tanzania by Yvonne Njau - Nairobi Daystar University 2022 - xiii, 114 p ill
A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing.
Telecommunication --Marketing
HE7631.T34N53 2022
Effect of marketing mix strategies on performance of telecommunication companies a case of Vodacom Tanzania by Yvonne Njau - Nairobi Daystar University 2022 - xiii, 114 p ill
A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing.
Telecommunication --Marketing
HE7631.T34N53 2022