Business policy and strategy :
McCarthy, Daniel J.
Business policy and strategy : concepts and readings / Daniel J. McCarthy, Robert J. Minichiello, Joseph R. Curran. - 4th ed. - Homewood, Ill. : Irwin, c1987. - xii, 528 p. : ill. ; 23 cm. - Irwin series in management and the behavioral sciences .
Includes bibliographies.
0256036322 (pbk.)
86082219
Strategic planning.
HF5351 / .Mc4
658.4/012
Business policy and strategy : concepts and readings / Daniel J. McCarthy, Robert J. Minichiello, Joseph R. Curran. - 4th ed. - Homewood, Ill. : Irwin, c1987. - xii, 528 p. : ill. ; 23 cm. - Irwin series in management and the behavioral sciences .
Includes bibliographies.
0256036322 (pbk.)
86082219
Strategic planning.
HF5351 / .Mc4
658.4/012