Handbook of advertising art production /
Schlemmer, Richard M.
Handbook of advertising art production / Richard M. Schlemmer ; with illustrations by Ross H. Schlemmer, Scott R. Schlemmer, and by the author. - 4th ed. - Englewood Cliffs, N.J. : Prentice Hall, c1990. - viii, 312 p. : ill. ; 23 cm.
Includes bibliographical references (p. 299-300).
0133808823
89025554
Advertising layout and typography--Handbooks, manuals, etc.
Commercial art--Printing--Handbooks, manuals, etc.
Graphic arts--Handbooks, manuals, etc.
Photomechanical processes--Handbooks, manuals, etc.
Pictures--Printing--Handbooks, manuals, etc.
Z257 Z257 / .S33 1990 / .S33
686.2
Handbook of advertising art production / Richard M. Schlemmer ; with illustrations by Ross H. Schlemmer, Scott R. Schlemmer, and by the author. - 4th ed. - Englewood Cliffs, N.J. : Prentice Hall, c1990. - viii, 312 p. : ill. ; 23 cm.
Includes bibliographical references (p. 299-300).
0133808823
89025554
Advertising layout and typography--Handbooks, manuals, etc.
Commercial art--Printing--Handbooks, manuals, etc.
Graphic arts--Handbooks, manuals, etc.
Photomechanical processes--Handbooks, manuals, etc.
Pictures--Printing--Handbooks, manuals, etc.
Z257 Z257 / .S33 1990 / .S33
686.2