Strategic innovation and performance in the fast-moving consumer goods industry in Kenya a case of unilever Kenya

Kimani, Poullete Keziah Wambui

Strategic innovation and performance in the fast-moving consumer goods industry in Kenya a case of unilever Kenya by Poullete Keziah Wambui Kimani, - Nairobi Daystar University 2023 - xii, 118 p ill

A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management


innovation

HD45.K4K58 2023