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Exploring corporate strategy /

Johnson, Gerry.

Exploring corporate strategy / by Gerry Johnson and Kevan Scholes. - 6th ed. - Harlow : Prentice Hall, c2002. - 607 p.

Includes bibliographical references and index.

ISBN: 027365117

Subjects--Topical Terms:
Business Planning.
Strategic Planning.

LC Class. No.: HD30.28 / .J648

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