Consumer behavior :
Solomon, Michael R.
Consumer behavior : buying, having and being / Michael R. Solomon. - 9th ed. - Boston : Pearson, c2011. - 680 p : ill.
Includes bibliographical references and index.
9780137034963 :
Consumer behavior.
HF5415.32 / .S6
Consumer behavior : buying, having and being / Michael R. Solomon. - 9th ed. - Boston : Pearson, c2011. - 680 p : ill.
Includes bibliographical references and index.
9780137034963 :
Consumer behavior.
HF5415.32 / .S6