Introduction to mass communication :

Baran, Stanley J.

Introduction to mass communication : media, literacy, and culture / Stanley J. Baran. - 7th ed. - New York : McGraw-Hill, 2012. - xx, 449 p : col. ill ; 28 cm.

Includes bibliographical references and index.

0073526150 (acidfree paper) 9780073526157 (acidfree paper)

2010046629


Mass media and culture.
Mass media.
Media literacy.

P90 / .B284

302.23