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Consumer behavior /

Schiffman, Leon G.

Consumer behavior / Leon G Schiffman. - 6th.ed. - New Delhi : Prentice-hall of India, c1997. - xv, 672 p ; cm.

ISBN: 8120312880

Subjects--Topical Terms:
Consumer behavior.
Consumer protection.

LC Class. No.: HF5415.32 / .S34

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