Advertising :
Pearce, Charles.
Advertising : principles and practice / Charles Pearce. - 3rd ed. - New Jersey : Prentice Hall, 1995. - 815 p.
0137232489
Advertising campaigns.
Advertising.
HF5821 / .W35
Advertising : principles and practice / Charles Pearce. - 3rd ed. - New Jersey : Prentice Hall, 1995. - 815 p.
0137232489
Advertising campaigns.
Advertising.
HF5821 / .W35