Principles of marketing /

Kinnear, Thomas C., 1943-.

Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt. - 3rd ed. - Glenview, Ill. : Scott, Foresman/Little, Brown Higher Education, c1990. - 765, 36, 18 p. : col. ill. ; 26 cm. - Scott, Foresman series in marketing .

Includes bibliographical references.

0673385655 : $32.00

89027719 //r94


Marketing.

HF5415 HF5415 / .K5227 1990 / .K5227

658.8