Marketing research :
Bradley, Nigel.
Marketing research : tools and techniques / Nigel Bradley. - ed. - New York : Oxford University Press, c2010. - xxi, 531p : ill[col.]
Includes bibliographical references and index.
9780199281961 :
Marketing Research.
HF5415.2 / .B655
Marketing research : tools and techniques / Nigel Bradley. - ed. - New York : Oxford University Press, c2010. - xxi, 531p : ill[col.]
Includes bibliographical references and index.
9780199281961 :
Marketing Research.
HF5415.2 / .B655