Creative strategy in advertising.
Drewniany, Bonniel L.
Creative strategy in advertising. - 9th ed. - Boston, USA : Thomson, c2008. - xiv, 332p : ill.
Includes bibliographical references and index.
9780495096207 :
Advertising copy.
Advertising layout and typography.
Creative strategy in advertising. - 9th ed. - Boston, USA : Thomson, c2008. - xiv, 332p : ill.
Includes bibliographical references and index.
9780495096207 :
Advertising copy.
Advertising layout and typography.