Principles of marketing /
Kotler, Philip.
Principles of marketing / by Philip Kotler. - 12th internationl ed. - New Jersey : Pearson Prentice Hall, c2008. - xxxii, 599 p. : ill.
Includes bibliographical references and index.
0137128274 : Ksh.1,750
Marketing.
Principles of marketing / by Philip Kotler. - 12th internationl ed. - New Jersey : Pearson Prentice Hall, c2008. - xxxii, 599 p. : ill.
Includes bibliographical references and index.
0137128274 : Ksh.1,750
Marketing.