Strategic planning for public relations /
Smith, Ronald D.
Strategic planning for public relations / Ronald D. Smith. - 3rd ed. - New York : Routledge, c2009. - xix, 436p : ill.
Includes bibliographical references and index.
9780415994224 :
Public relations.
Strategic planning.
Strategic planning for public relations / Ronald D. Smith. - 3rd ed. - New York : Routledge, c2009. - xix, 436p : ill.
Includes bibliographical references and index.
9780415994224 :
Public relations.
Strategic planning.