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Ripple Effect

Oetting, Martin.

Ripple Effect How Empowered Involvement Drives Word of Mouth / [electronic resource] : by Martin Oetting. - Wiesbaden : Gabler, 2009. - digital.

ISBN: 9783834983725

Standard No.: 10.1007/978-3-8349-8372-5 doi

Subjects--Topical Terms:
Economics.
Marketing.
Economics/Management Science.
Marketing.

LC Class. No.: HF5410-5417.5

Dewey Class. No.: 658.8

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