Contemporary advertising /
Arens, William F.
Contemporary advertising / William F. Arens. - 9th ed. - Boston : McGraw-Hill, c2004. - xxi,617 p ; cm.
0072537728
Advertising.
HF5821 / .B62
Contemporary advertising / William F. Arens. - 9th ed. - Boston : McGraw-Hill, c2004. - xxi,617 p ; cm.
0072537728
Advertising.
HF5821 / .B62