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Corporate image building in the service sector :

Nyaga, Rahab Njeri.

Corporate image building in the service sector : a study of passenger knowledge and perceptions of Kenya airways / Rahab Njeri Nyaga. - Nairobi : Daystar Univ., c2000. - 169 p.

Includes bibliographic references.

Subjects--Topical Terms:
Corporate image.
Daystar University research thesis.

LC Class. No.: HD59.2 / .N93

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