From selling to serving
Cassara, Lou.
From selling to serving the essence of client creation / [electronic resource] : Lou Cassara. - Chicago, IL : Dearborn Trade Publishing, c2004. - xxii, 272 p.
Includes bibliographical references and index.
Be a first rate version of yourself -- The essence of attraction -- The power of your authentic intentions -- Discovering your value -- Knowing why people work with you -- Communicating clearly, effectively, and with purpose -- The energy of relationships -- The language of trust -- The caring conversation -- Identifying your real products -- Saying what you mean, meaning what you say -- Connecting to your client's real needs -- The moment of truth -- Vision precedes action -- The factors that influence decisions -- Empowering people to commit -- Converting obstacles to opportunities -- Aligning intentions with actions.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Customer relations.
Selling.
Electronic books.
HF5415.5 / .C38 2004eb
658.8/12
From selling to serving the essence of client creation / [electronic resource] : Lou Cassara. - Chicago, IL : Dearborn Trade Publishing, c2004. - xxii, 272 p.
Includes bibliographical references and index.
Be a first rate version of yourself -- The essence of attraction -- The power of your authentic intentions -- Discovering your value -- Knowing why people work with you -- Communicating clearly, effectively, and with purpose -- The energy of relationships -- The language of trust -- The caring conversation -- Identifying your real products -- Saying what you mean, meaning what you say -- Connecting to your client's real needs -- The moment of truth -- Vision precedes action -- The factors that influence decisions -- Empowering people to commit -- Converting obstacles to opportunities -- Aligning intentions with actions.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Customer relations.
Selling.
Electronic books.
HF5415.5 / .C38 2004eb
658.8/12