Don't think pink
Johnson, Lisa, 1967-
Don't think pink what really makes women buy--and how to increase your share of this crucial market / [electronic resource] : Lisa Johnson, Andrea Learned. - New York : AMACOM, 2004. - x, 230 p.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Women consumers.
Marketing.
Electronic books.
HC79.C6 / J64 2004eb
658.8/34/082
Don't think pink what really makes women buy--and how to increase your share of this crucial market / [electronic resource] : Lisa Johnson, Andrea Learned. - New York : AMACOM, 2004. - x, 230 p.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Women consumers.
Marketing.
Electronic books.
HC79.C6 / J64 2004eb
658.8/34/082