Qualitative research at the marketing/entrepreneurship interface

Qualitative research at the marketing/entrepreneurship interface [electronic resource] / guest editor, David Crick. - [Bradford, England] : Emerald Group Pub., 2004. - p.167-236. - Qualitative market research ; v. 7, no. 3, 2004 . - Qualitative market research ; v. 7, no. 3. .

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Marketing research.
Entrepreneurship.


Electronic books.

HF5415.2 / .Q35 2004eb