The Trader Joe's adventure
Lewis, Len.
The Trader Joe's adventure turning a unique approach to business into a retail and cultural phenomenon / [electronic resource] : Len Lewis. - Chicago : Dearborn Trade Pub., 2005. - xi, 215 p.
Includes bibliographical references and index.
Dare to be different -- Maintain a consistent philosophy -- Cut out the middleman -- Make it fun -- Know your target customer -- Always deliver value -- Uncover the right location -- Constantly innovate -- Foster a loyal workforce -- Outsmart the competition -- Don't be too boastful.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Trader Joe's (Firm)--History.
Grocery trade--History.--United States
Supermarkets--History.--United States
Chain stores--History.--United States
Specialty stores--History.--United States
Electronic books.
HD9321.9.T73 / L49 2005eb
381/.456413/00973
The Trader Joe's adventure turning a unique approach to business into a retail and cultural phenomenon / [electronic resource] : Len Lewis. - Chicago : Dearborn Trade Pub., 2005. - xi, 215 p.
Includes bibliographical references and index.
Dare to be different -- Maintain a consistent philosophy -- Cut out the middleman -- Make it fun -- Know your target customer -- Always deliver value -- Uncover the right location -- Constantly innovate -- Foster a loyal workforce -- Outsmart the competition -- Don't be too boastful.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Trader Joe's (Firm)--History.
Grocery trade--History.--United States
Supermarkets--History.--United States
Chain stores--History.--United States
Specialty stores--History.--United States
Electronic books.
HD9321.9.T73 / L49 2005eb
381/.456413/00973