The persona lifecycle

Pruitt, John.

The persona lifecycle keeping people in mind throughout product design / [electronic resource] : John Pruitt, Tamara Adlin. - Amsterdam ; Boston : Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, c2006. - xvii, 724 p. : col. ill.

Includes bibliographical references and index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.








Product management.
New products.
Research, Industrial.


Electronic books.

HF5415.15 / .P79 2006eb

658.5/03