The power of corporate communication :
Argenti, Paul.
The power of corporate communication : crafting the voice and image of your business / Paul Argenti. - New Delhi : Tata McGraw-Hill, c2002. - vii, 294 p. : ill.
Includes bibliographical references and index.
0071379495
Communication in management.
Communication in organizations.
Corporations--Public relations.
HD 30.3 / .A73
The power of corporate communication : crafting the voice and image of your business / Paul Argenti. - New Delhi : Tata McGraw-Hill, c2002. - vii, 294 p. : ill.
Includes bibliographical references and index.
0071379495
Communication in management.
Communication in organizations.
Corporations--Public relations.
HD 30.3 / .A73