The development of marketing management
Usui, Kazuo, 1953-
The development of marketing management the case of the USA, c. 1910-1940 / [electronic resource] : Kazuo Usui. - Aldershot, England ; Burlington, VT : Ashgate, c2008. - xii, 166 p. : ill. - The history of retailing and consumption . - History of retailing and consumption. .
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing--Management--History--United States--20th century.
Marketing--History--United States--20th century.
Marketing--Management--Case studies.
Electronic books.
HF5415.1 / .U88 2008eb
658.8001
The development of marketing management the case of the USA, c. 1910-1940 / [electronic resource] : Kazuo Usui. - Aldershot, England ; Burlington, VT : Ashgate, c2008. - xii, 166 p. : ill. - The history of retailing and consumption . - History of retailing and consumption. .
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing--Management--History--United States--20th century.
Marketing--History--United States--20th century.
Marketing--Management--Case studies.
Electronic books.
HF5415.1 / .U88 2008eb
658.8001