Brand management for international hotels
Patricia, Maria.
Brand management for international hotels [electronic resource] / Maria Patricia. - 1st ed. - Chandni Chowk, Delhi : Global Media, 2009. - 1 v. (unpaged) : col. ill.
Cover title.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Hospitality industry--Marketing.
Branding (Marketing)
Product management.
Brand loyalty.
Electronic books.
TX911.3.M3 / P38 2009eb
Brand management for international hotels [electronic resource] / Maria Patricia. - 1st ed. - Chandni Chowk, Delhi : Global Media, 2009. - 1 v. (unpaged) : col. ill.
Cover title.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Hospitality industry--Marketing.
Branding (Marketing)
Product management.
Brand loyalty.
Electronic books.
TX911.3.M3 / P38 2009eb