Performance marketing with Google Analytics (Record no. 109521)

MARC details
000 -LEADER
fixed length control field 01720nam a2200385 a 4500
001 - CONTROL NUMBER
control field 0000120372
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002060422.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m u
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100601s2010 njua ss 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2009943642
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780470578315
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780470769942 (e-book)
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10381031
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)609862530
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Transcribing agency CaPaEBR
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number TK5105.885.G66
Item number T66 2010eb
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Tonkin, Sebastian.
245 10 - TITLE STATEMENT
Title Performance marketing with Google Analytics
Medium [electronic resource] :
Remainder of title strategies and techniques for maximizing online ROI /
Statement of responsibility, etc. Sebastian Tonkin, Caleb Whitmore, Justin Cutroni.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley Pub., Inc.,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 427 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. 1. Competing for customers on the Web -- pt. 2. Google Analytics essentials -- pt. 3. Controlling costs and planning profits -- pt. 4. Growing organic search and conversions -- pt. 5. Extending Google Analytics -- pt. 6. Appendixes.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction.
Place of reproduction Palo Alto, Calif. :
Agency responsible for reproduction ebrary,
Date of reproduction 2010.
Note about reproduction Available via World Wide Web.
-- Access may be limited to ebrary affiliated libraries.
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Google Analytics.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet searching
General subdivision Statistical services.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Web usage mining
General subdivision Computer programs.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet users
General subdivision Statistics
-- Data processing.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Whitmore, Caleb.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cutroni, Justin.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ebrary, Inc.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://site.ebrary.com/lib/daystar/Doc?id=10381031">http://site.ebrary.com/lib/daystar/Doc?id=10381031</a>
Public note An electronic book accessible through the World Wide Web; click to view
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 170314
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Electronic Book

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