Einfluss von kommunikationsmassnahmen mit CSR-Bezug auf die einstellung zur marke : (Record no. 240691)

MARC details
000 -LEADER
fixed length control field 02152nam a2200457 i 4500
001 - CONTROL NUMBER
control field EBC2011054
003 - CONTROL NUMBER IDENTIFIER
control field MiAaPQ
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250214125457.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150506t20152015gw a ob 000 0 ger d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9783631662304
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783653052305 (e-book)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC2011054
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL2011054
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr11043716
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL768589
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)907238398
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1255
Item number .S435 2015
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Secka, Marion,
Relator term author.
245 10 - TITLE STATEMENT
Title Einfluss von kommunikationsmassnahmen mit CSR-Bezug auf die einstellung zur marke :
Remainder of title entwicklung und Uberprufung eines konzeptionellen modells /
Statement of responsibility, etc. Marion Secka.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Frankfurt am Main, [Germany] :
Name of producer, publisher, distributor, manufacturer PL Academic Research,
Date of production, publication, distribution, manufacture, or copyright notice 2015.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 2015
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (335 pages) :
Other physical details illustrations, tables.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Source rdacarrier
490 0# - SERIES STATEMENT
Series statement Forschungsergebnisse der WU Wirtschaftsuniversitat Wien,
International Standard Serial Number 1613-3056 ;
Volume/sequential designation Band 65
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on online resource; title from PDF title page (ebrary, viewed May 5, 2015).
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Secka, Marion.
Title Einfluss von kommunikationsmassnahmen mit CSR-Bezug auf die einstellung zur marke : entwicklung und Uberprufung eines konzeptionellen modells.
Place, publisher, and date of publication Frankfurt am Main, [Germany] : PL Academic Research, c2015
Physical description 333 pages
Series data for related item Forschungsergebnisse der WU Wirtschaftsuniversitat Wien ; Band 65
International Standard Book Number 9783631662304
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://ebookcentral.proquest.com/lib/daystar-ebooks/detail.action?docID=2011054">http://ebookcentral.proquest.com/lib/daystar-ebooks/detail.action?docID=2011054</a>
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